New Year, New Home: Five resolutions to sell your property

Many homeowners may find themselves feeling discouraged if their property has been on the market for an extended period of time without an offer


By Guest author

5th Jan 2024 | Property News


Estate agents, Leslie & Co, have put together a list of its top tips to help market your property to potential buyers this New Year (credit: Image supplied).
Estate agents, Leslie & Co, have put together a list of its top tips to help market your property to potential buyers this New Year (credit: Image supplied).

As the new year begins, many homeowners may find themselves feeling discouraged if their property has been on the market for an extended period of time without any success.

However, the start of a new year can also bring a renewed sense of hope and motivation to finally sell your home. If you're determined to make this the year you successfully sell your property in Ealing, Northfields or Hanwell, here are five resolutions to help you achieve your goal and start afresh in a new home. 

Prioritise a home makeover for increased appeal

Potential buyers make quick judgements based on first impressions, and your property is no exception. Sprucing up your home doesn't have to mean breaking the bank. You might just need to declutter, revamp the interiors with a calming coat of neutral paint, or give your garden a mini makeover.

The objective here is to craft an inviting, uncluttered space that allows buyers to imagine themselves living there. If you're unsure where to start, enlisting the help of a professional home stager could be the key. They have the skills and expertise to present your property in its most attractive light, ultimately enticing buyers to take the next step.

Price your property competitively

Achieving a successful sale often hinges on setting an enticing asking price. If you've positioned your property at an unattainable price point, this could be deterring potential buyers. So, how do you set the 'right' price?

A good estate agent will be an asset in getting this right, but you should always start by getting familiar with your local property market. Delve into recent sales in your neighbourhood, focusing on homes that mirror your own in size, condition and location. This will give you a baseline for your property's current market value. 

Your estate agent's professional valuer can offer an unbiased perspective and a precise valuation, helping you to price your property effectively. An accurately priced home not only grabs buyers' attention but also encourages competitive offers. Don't let an inflated price tag hold you back from putting up that much-awaited sold sign.

Boost your EPC rating

Recent studies show that 70% of UK estate agents have observed homeowners struggle to sell their properties due to a poor energy efficiency rating. Additionally, a striking 79% of estate agents expect a growing number of buyers actively searching for properties that hold an Energy Performance Certificate (EPC) rating of C or higher.

In the era of rising energy prices and increased environmental awareness, a higher EPC rating – indicating greater energy efficiency – can be a selling point. 

Simple actions, like insulating the loft, replacing old boilers with energy-saving models, or installing double glazing, can make a notable difference. Even switching to energy-efficient light bulbs can contribute to a better rating. If you're ready to invest more, consider more substantial changes like adding solar panels.

Not only can these adjustments elevate your EPC rating but they can also add value to your property, enticing eco-conscious buyers. Don't overlook the power of a strong EPC rating in driving your property sale forward.

In the era of rising energy prices and increased environmental awareness, a higher EPC rating can be a selling point for your home (credit: Image supplied).

Work with a professional estate agent

Stepping into the property market can be a complex process, so why not let a seasoned professional guide you through it? Choosing to partner with a reputable estate agent could be your golden ticket to a stress-free selling experience. These experts are equipped with a deep understanding of the property landscape, and they have the connections to reach a broad network of potential buyers.

They can offer valuable advice on top selling strategies, oversee property viewings, and skilfully handle the negotiation process to secure the best possible deal for you. But remember, not all agents are created equal.

Opt for an agent who is a member of a recognised professional body, like the National Association of Estate Agents (NAEA), to ensure you're receiving the highest standard of service. This is one resolution that could significantly simplify your selling journey.

Be flexible with viewings and negotiations

Embracing flexibility when it comes to property viewings and negotiations can make a world of difference. By offering potential buyers the opportunity to visit your property at their convenience, including evenings and weekends, you are widening your reach and increasing the chances of selling your property swiftly.

Likewise, during negotiations, maintaining an open mindset can lead to a successful outcome. This may involve being open to a slightly lower offer or agreeing to include certain fixtures or fittings in the final deal. Flexibility can show buyers that you are serious about selling and willing to make the process as smooth as possible, thereby putting you one step closer to seeing that sold sign on your lawn.

Remember, every little compromise can pave the way to a big sale.

If you want to sell your property this year, make sure you follow our five resolutions, and you can start by giving us a call at Leslie & Co. on 020 3488 6445.

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